We’re a progressive creative agency offering premium WordPress web design services, SEO, UX/UI, logos & branding design to the Ashburn area.
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What they're saying
SEO-Oriented Web Design
Don’t make Search Engine Optimization an afterthought. We’ve learned from experience what a mistake this can be, as nearly completed websites get torn down and reworked to accommodate SEO. If your focus is to rank in Google then that’s exactly where we must begin.
We build “SEO-Oriented Web Designs”—that is, they are built with the purpose of ranking from the ground up.
It begins with an initial consultation to help us define your target niche, and then assess it’s viability and competitiveness.
Often, clients may choose a niche that is either too weak, or too tough to compete in, and it’s our job to help you find that sweet spot of high search volume, with medium to low competition.
Many times we’ve seen how this knowledge can completely change the perspective of our clients, and that can change their entire business direction which can affect the logo, branding and website design.
That’s why SEO comes first!
If you want to learn more about SEO check out Brian Dean’s “Anatomy of the Perfectly Optimized Page”.
Now that you’re clear on the viability and rankability of your niche, we’ll design a classy, modern logo that will appeal to you and your demographic.
The logo always comes before branding, as the logo is the first, small seed that represents the integrity, energy, and spirit of your company for all your clients and customers to see.
In planning your logo, you’ll be considering everything that truly and deeply matters to you and your business, and it’s our job to capture that essence into a logo design that you’ll love.
The colors, shapes and fonts should harmonize to create a beautiful, timeless logo, without being cluttery or dated.
With that out of the way, we can begin to create a brand based on the logo and company values that have emerged.
Looking for ideas for your logo? Check out Dribbble’s Top Logos!
Branding is really just an extension of your logo. We’ll pull inspiration from your logo to choose a matching color scheme, shapes, lines, design elements, and photos—building a mood-board to encapsulate these qualities for your review.
We have nearly 20 years of experience with photoshop, so really the sky is the limit. You can send us any ideas (vague or specific) or references (other website designs, brands, or marketing material), and we’ll match it, make it better, and make it yours.
Don’t want to use stock photos? Our team of professional photographers and videographers can help you capture your unique image for your brand.
We use a lightweight design tool called “Figma” to build out your mood board and send you concepts for easy review via a link. After some back and forth, you’ll sign off, and now we have all the ingredients to begin building your website.
Looking for great branding ideas? Check out Dribbble Top Branding Designs!
We’ve built, and managed websites for years and we’ve come to identify some key ingredients that we believe are essential to longevity and success of a website:
1. SPEED (Lightweight and Fast-Loading, for on the back-end, but also for your customers and clients.)
2. SECURITY and backups (Something go wrong? Roll it back with a few clicks!)
3. Future-proof with EASY UPDATES (Keep it mainstream, because applications with thousands of daily active users require ongoing support, development, and evolution.)
4. INTUITIVE UX/UI (Make your website user experience and user interface equally beautiful and intuitive to use).
And how do we achieve all these things? By using a winning combination:
1. WORDPRESS – The only content management system we trust. WordPress has been around for over 15 years. If you don’t want to work with WordPress then, unfortunately, Elite Web Design is not for you. We build websites faster, more beautiful and more robust than our own non-WordPress website-coding friends that we work with. The numbers don’t lie—it’s estimated there are around 75 million websites using WordPress.
2. LIGHTWEIGHT & MAINSTREAM THEME – Trust us when we say, we’ve tried premium themes for years, X themes, Salient, Jupiter, etc. you name it. They’re all beautiful, lightweight, and powerful… or so it seems at first.
Then the reality sets in, and you realize the limitations of your theme, and also how slow it is once you’ve added everything you wanted. Then you either live with the limitations or you pay a designer to build custom plugins that break over time because they aren’t mainstream—that is they aren’t maintained and updated to evolve as WordPress evolves—becoming increasingly less secure. We’ve hit this wall every single time, and we’re done with it. There’s a new way to build websites and that’s with theme builders. So all you really need is a lightweight, secure, and mainstream theme as a container for your website, and then add a theme builder to give you all the customization you need without cost to your speed and reliability. The Hello theme works perfectly for this.
3. LIGHTWEIGHT & POWERFUL THEME BUILDER – We’ve mentioned why you need a theme builder, now let us tell you which one we use: Elementor. It is hands down the fastest, most intuitive, and simplest theme builder we’ve ever used, while offering all the bells and whistles we always wanted with “premium themes.” We were sold on Elementor since we first got our hands on it, and we’ve never looked back. It solves so many of the issues you get with premium themes that it’s unreal. It’s no surprise that even “premium themes” are beginning to adopt Elementor into their own themes.
Once you’ve signed off on the general website design, it’s time to bring in your content, combined with our SEO expertise.
Looking for great Web Design ideas? Check out Dribbble’s Top Web Designs!
SEO 2.0 + Marketing
It’s time to bring it all together, harmonizing your SEO-oriented written content with your new beautiful logo, branding, and website design. We’ll work with you every step of the way to ensure you find the right balance of beauty and rankability, without being spammy and overly keyword heavy.
We’ll educate you on how to use keywords in your titles, headers, meta descriptions and more. We’ll show you how to format your content to maximize readability and time-on-page—reducing bounce rates that ultimately lead to poor rankings. We’ll show you what “true-to-topic” content looks like, and just how important it is for your rankability.
But most importantly, what it comes down to is passion. If you have the passion to run a business, then you have passionate things to say about it. It’s our job to help you capture that in a professional, friendly, authentic tone that not only looks pleasing but will help you rank in Google, so your customers and clients find exactly what they’re looking for. And if you just can’t write it yourself, we’ll help you with that too.
All of this is to first maximize your opportunity to rank organically. That is, without paid ads, additional marketing, or boosted social media. We’ve seen how sites can eventually rank without any of that. But once those foundations have been built, if you wish, we can also help you with running paid ads targeted at your preferred demographics by location, age, and interests, with Google ads, social media ads and more.
We’ll help you set up your social media in line with the logo, brand, and content so you not only have a great presence, but you also have a system worked out to enable you to continue posting on a regular basis if you so choose.
We are a team of highly creative problem solvers. Anything you throw at us we’ll likely find a great solution for. If you’re read this far we thank you for taking the time and hope you’ll consider working with us to get your own Elite Web Design.